What's Happening?
Intrepid Travel is expanding its operations in Central Asia by opening a new country office in Uzbekistan later this year. This move is part of Intrepid's strategy to enhance its destination management network and respond to the growing global interest in the 'Stans'. The company has seen a 70% increase in bookings to Central Asia in 2025, driven by travelers seeking unique and less-explored destinations. The new office in Tashkent will be led by a country general manager and supported by a small operational team and regional trip leaders. This marks Intrepid's 32nd office globally and represents a significant investment in long-term partnerships with local suppliers and communities.
Why It's Important?
The expansion into Uzbekistan is significant for Intrepid Travel as it aligns with their 2030 strategy to scale locally managed Destination Management Companies (DMCs) and deliver community-connected experiences. This move allows Intrepid to better support its leaders, partners, and travelers on the ground, enhancing the quality of travel experiences. The increased interest in Central Asia highlights a shift in traveler preferences towards destinations that offer rich cultural experiences and natural beauty. This expansion could lead to economic benefits for local communities through tourism, fostering sustainable development and cultural exchange.
What's Next?
Intrepid Travel plans to continue building on its strong relationships with local partners in Uzbekistan and the broader Central Asia region. The company has recently launched new trips, including a 10-day trekking adventure in Kyrgyzstan and a 16-day itinerary through Kyrgyzstan, Kazakhstan, Uzbekistan, and Turkmenistan. These trips offer unique experiences such as yurt stays, home-cooked meals with local families, and wine tasting at family-run wineries. As Intrepid strengthens its presence in Central Asia, it is likely to introduce more travel options and experiences that cater to the growing demand for authentic and immersive travel.
