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Between new fragrances landing in Indian bathroom cabinets, a homegrown label rewriting what denim is allowed to feel like, and a shapewear giant finally setting up shop in the country, this month’s drop list is definitely worth your time. Here’s what we recommend investing in.
Benefit Finally Completes The Porefessional Family
Benefit Cosmetics has rounded out its cult Porefessional lineup (primer, foundation, clay mask) with a concealer. The Porefessional Concealer is lightweight but buildable, smoothing, hydrating and visibly blurring the look of skin while staying comfortable through a full day of wear. The formula is 76% skincare, using microspheres for soft-focus blurring, enantia chlorantha bark extract to manage excess oil, and hyaluronic
acid for moisture. It’s waterproof, sweat-proof, crease-proof and smudge-proof, and ships with an ergonomically designed applicator that Benefit is currently seeking to patent.
Kylie Cosmetics Bottles Every Mood
Kylie Jenner’s latest fragrance drop leans into a simple idea: nobody is just one version of themselves. The three-piece trio arrives in stone-shaped bottles, each cast in a different natural hue, looking every bit like they were pulled from a crystal shop shelf. Cashmere Muse is the soft, floral pick, built on bergamot, mandarin blossom and salted musk. Blush Wood swings more romantic with apple, rose and vanilla absolute. Velvet Brew closes out the set on a moodier note, blending hazelnut, coffee flower and patchouli. In the brand’s launch announcement, Jenner said the collection is about embracing every side of your personality; you don’t have to choose just one version of yourself.
Fraganote’s Sports Mode Bottles Momentum
Fraganote’s new Sports Mode isn’t chasing a moment but a state of mind. The unisex Eau de Parfum opens on cool, awake aqua before juicy pineapple and bright, sharp orange move through the centre, with cedarwood and musk settling things into composure. It’s built for the seconds right before a run, a workout, or a day that demands full speed, sold as a single 50ml bottle made to move with you.
NASO Profumi Reinterprets Khus
NASO Profumi’s Khus Noir Eau de Parfum takes Indian khus and gives it a quieter, more contemporary edge. It opens on bergamot, green lime and neroli, moves into an aromatic heart of lavender, geranium and clary sage, and settles into Indian khus, cedarwood and musk. Inspired by rain-soaked gardens, sunlit courtyards and time-honoured rituals, the fragrance leans into vetiver’s cooling, grounding character — subtle, refined, and built to be remembered rather than announced.
fHair Launches A Six-Step Styling Range
fHair is expanding into professional styling with The Styling Range, a set of six salon-grade essentials built around a simple philosophy: six steps, one finish. The lineup — Revive, Protect, Texture On, Fixx, Shine Glam and Lift Up — covers everything from prep to polish, with lightweight formulas designed to refresh, protect, volumize, define and finish. Made in India, the range is built to bring salon-level styling into an everyday routine, layerable across every hair type.
Onnme By Giva
If you want jewellery that looks luxe without the luxury price tag, OnnMe could be your next obsession. Launched by GIVA, the demi-fine jewellery brand is designed for Gen Z with bold, trendy and everyday-wearable pieces.
Positioned between fast fashion and fine jewellery, OnnMe uses gold-plated stainless steel that is tarnish-resistant and sweat-proof. The idea is simple: versatile jewellery that can go from lectures to concerts, meetings to brunches—without breaking the bank.
Marc Jacobs Expands The Daisy Universe
Marc Jacobs is adding a richer, more indulgent chapter to its Daisy fragrance family with Daisy Wild Eau So Extra — a floral gourmand built around the Chocolate Daisy Accord, inspired by the rare Chocolate Daisy flower found in the wild landscapes of West Texas and captured using headspace technology for a naturally rich, cocoa-like floral note softened with creamy undertones. The fragrance opens on a lively Banana Blossom Accord before the Chocolate Daisy Accord takes over at the heart, while Vetiver Oil grounds the composition in earthy, woody warmth. It’s the most concentrated extension in the Daisy line yet, housed in a vibrant bottle covered in yellow, pink, purple and green blooms.
coast&tonic Deodorant Sticks
Mumbai-based coast&tonic has launched with a collection of high-performance Deodorant Sticks built specifically for Indian skin, weather and lifestyles, free from aluminium, alcohol and phthalates. The brand’s origin traces back to founder Adhiraj Chand’s time studying and working in London, where he repeatedly ran into the stereotype that Indians smell like curry. The launch range draws on four distinct Indian landscapes: the jasmine fields of Madurai, the citrus groves of Nagpur, the coffee and spice estates of Coorg, and the rose gardens and attar distilleries of Kannauj, each formulated for all-day odour control, hyperpigmentation-fighting and sweat absorption.
indē wild Doubles Down on Glazed Lips and Scalp Care
indē wild is expanding its bestselling Dewy Lip Treatment line with Ice Ice Baby, a limited-edition cooling and plumping treatment built for the glazed, glass-lip moment. Powered by menthol, collagen and plumping peptides, it delivers an instant cooling sensation on contact while helping lips look fuller and firmer over time, backed by a blend of squalane, shea butter, hydrolysed hyaluronic acid, phospholipids and linoleic acid to replenish moisture and strengthen the lip barrier. Alongside it, the brand has reformulated its Moonlight Growth Scalp Serum, built on the idea that the scalp is skin too. The overnight formula combines Redensyl™, Procapil™, AnaGain™ and plant Exosomes with Bhringraj, Rosemary and Caffeine in a lightweight, water-based base that absorbs without grease or buildup, clinically backed to reduce hair fall within four weeks and show visible growth within eight.
SKIMS Finally Arrives in India
SKIMS, the shapewear and lifestyle label co-founded by Kim Kardashian and Jens Grede, is officially launching in India through an exclusive partnership with Reliance Brands Limited. The brand will open its first standalone stores in Delhi and Mumbai, with a phased retail rollout planned across the country. Since its 2019 launch, SKIMS has built its reputation on redefining underwear, shapewear and loungewear around comfort and inclusivity, later expanding into menswear and NikeSKIMS. Isha Ambani has called the India launch a natural fit for a new generation of Indian consumers seeking fashion that’s both aspirational and functional, while Kim Kardashian has spoken about her excitement at bringing SKIMS to its growing community in the country.
HUEMN Returns To Its Core Motifs
HUEMN’s latest collection continues the label’s long-running dialogue between fashion and storytelling, anchored by a reworked version of its signature oversized shirt with asymmetric hems and functional details built for movement. The collection also revisits two recurring HUEMN motifs: the Body, through celebratory prints that reaffirm the human form as canvas, and the Blood, a deeply personal narrative first introduced in 2022, which returns here through intricate hand embroidery.
Cheemo Weaves Tradition Into Metallic Weave Collection
Cheemo’s new Metallic Weave Collection reworks age-old techniques (basket weaving, cane craftsmanship, leather interlacing) through a contemporary lens. Metallic vegan leather strips in gold, bronze, pewter and soft neutrals are hand-cut into fine strands and woven into surfaces that read as both structured and fluid. Each piece is built by a master artisan working alongside a group of skilled women, ensuring precision and rhythm across every weave. The edit includes a sleek crossbody, the Sabrina envelope with its signature multi-panel weave, and a cane-inspired circular weave bag.
Blissclub Reinvents Denim With Zenims™
Blissclub, the homegrown comfort-first apparel label, has launched Zenims™ — a first-of-its-kind denim category three years in the making. Built on the brand’s proprietary Zenim™ fabric, the line sets out to solve one of fashion’s oldest trade-offs: denim’s classic look versus its notorious stiffness. Zenim™ preserves the authentic structure of traditional denim while adding the softness, stretch and freedom of movement associated with performance wear. The debut collection includes flared and wide-leg jeans alongside a classic denim shirt, purposefully cut to complement pear-shaped body types and built for India’s heat and humidity — denim designed, finally, for the way Indian women actually move through their day.
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