The Navi Mumbai Municipal Corporation (NMMC) is set to launch a major cleanliness drive on Sunday, September 28, starting at 7 am. Citizens, local organisations, and institutions have been urged to participate
actively in this campaign, which is part of the nationwide ‘Swachhata Hi Seva’ initiative under the Swachh Bharat Mission.
The drive aims to keep the city clean and encourage public participation in maintaining a hygienic environment.
The focus will be on two of Navi Mumbai’s busiest roads: the Sion-Panvel Highway and the Thane-Belapur Road. While the Sion-Panvel Highway falls under the Public Works Department, NMMC is taking responsibility for cleaning the sections passing through the city.
The initiative is guided by Municipal Commissioner Dr Kailas Shinde, who has called on volunteers, NGOs, students, and civic-minded citizens to join in large numbers.
Highways Get Special Attention
The cleanliness campaign will see intensive cleaning of these key arterial roads, ensuring they remain free from litter and debris.
Volunteers from Dr Shri Nanasaheb Dharmadhikari Pratishthan, based in Revdanda, Maharashtra, will also take part in the drive, working alongside NMMC staff and other participants.
The involvement of these organisations highlights the city’s focus on collaboration between government bodies and citizens for public welfare.
Building on Past Initiatives
This drive follows the success of a similar campaign held on September 25 under NMMC’s ‘Ek Divas, Ek Saath, Ek Ghanta’ (One Day, One Together, One Hour) program. That effort saw more than two lakh students and over 25,000 citizens participate in cleaning activities across all eight ward offices.
The success of these events has inspired further initiatives to maintain cleanliness on a larger scale, especially on major roads that see heavy traffic every day.
Encouraging Citizen Participation
NMMC’s ongoing cleanliness activities under the Swachh Bharat Mission aim to instil a sense of responsibility among residents.
By focusing on busy highways like the Sion-Panvel and Thane-Belapur roads, the civic body hopes to reduce litter, improve public hygiene, and set a positive example for other cities.
Residents are encouraged to volunteer and support the campaign to make Navi Mumbai cleaner and more environmentally friendly.
