Delhi Influencer Sells Maggi In Mountains For A Day, Claims He Earned Rs 24,000; Internet Says 'New Business Idea Unlocked'

A Delhi-based content creator has grabbed attention online after sharing a unique experiment of selling Maggi in the mountains for a day. In the now-viral Instagram video, creator Devansh Tyagi is seen travelling to a picturesque mountain location and selecting a spot likely to attract tourists and hikers.

He then transformed the empty area into a temporary food stall by arranging packets of instant noodles for display, placing plastic chairs and tables for customers, and setting up a compact cooking station overlooking the hills.

Soon after the stall opened, travellers began gathering around the setup. The video showed customers enjoying freshly prepared bowls of Maggi while taking in the mountain scenery. Tyagi personally handled the cooking

and serving throughout the day, interacting with visitors as orders kept coming in.

According to the creator, a regular plate of Maggi was priced at Rs 100, while butter Maggi was sold for Rs 120. As tourist footfall increased, the stall reportedly remained busy for most of the day.

By the end of the experiment, Tyagi claimed he had sold 225 plates and generated Rs 24,000 in revenue in just one day. The figures left many social media users stunned, especially after the clip crossed millions of views online.

While many viewers joked about quitting corporate jobs to open Maggi stalls in hill stations, several others pointed out that the Rs 24,000 figure represented gross revenue rather than actual profit.

The viral reel reportedly amassed over 91 million views, 4.8 million likes, and thousands of comments, with users flooding the post with humorous reactions and business suggestions.

One user wrote, “New business idea unlocked 🔥”

Another commented, “Just don’t litter in the mountains. Preserve their beauty and conserve the ecosystem there. Sab maggi point kholkar baithe hain wahan,”

A third user said, “Natural water, yuk 🤢🤮. Now I know I should never buy maggi in mountains or I should give them water I’m carrying myself,”

Another comment read, “Bhai tujhe Onion mein kanjusi nhi krni chaiye thi… You don’t deserve that 24K, give It to me 🤧”

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A post shared by Devansh Tyagi (@devanshtyagi_)

One more user wrote, “Everything was fine until you took water from the stream.😮😮😮”