Mumbai, Apr 3 (PTI) Homegrown activewear brand TechnoSport is targeting Rs 1,000 crore revenue in 2026-27, supported by a stronger brand presence in the domestic market and growing exports, a senior company executive said.
“We are looking at closing FY26 with Rs 600 crore revenue and going forward, this financial year, we are potentially looking at touching Rs 1,000 crore as a goal,” TechnoSport CEO Puspen Maity told PTI.
The company has a strong distribution channel with approximately 7,000 retailers across the country, with a strong presence in various states, including Andhra Pradesh, Telangana, Karnataka, Odisha, and Maharashtra, among others.
“We are seeing some traction from the northern region as well. Then, online, which is D2C, our products
are fairly distributed across the country. Apart from that, another channel we started expanding this year is our exclusive brand outlet, which is company-owned.
“As we speak, we have 40 stores. By the end of next fiscal year, we are looking at having around 135 stores. So, roughly, we’ll be adding another 100 stores in the next 12 months,” he added.
When asked about the model it will follow for this expansion, Maity said, “The existing stores, as well as those in the pipeline, will be company-owned. We don’t have any plans to bring in franchisees because our stores are doing very well. The metrics are very healthy, and we want to double down and expand that using our own resources so that we continue to offer a good consumer experience on the ground”.
The Bengaluru-headquartered company has three manufacturing units in Tirupur in Tamil Nadu, he said.
“We have three primary units with different capabilities – knitting, dyeing, processing, cutting and stitching. Beyond that, we have a broader ecosystem of partner units that support us, giving direct and indirect employment to over 3,000 people,” he said.
All the units are company-owned, which helps in maintaining control over quality, cost and supply, he said.
“The price point we offer, I think, is very difficult to match when you outsource manufacturing,” he stated.
Talking about the company’s export plans, Maity said initially, it will be to the Gulf countries. However, there is a need to watch out for the West Asia conflict.
“We will go to a market where there is a lot of familiarity. Therefore, initially, we will work on strengthening our presence in the Gulf countries. We are also exploring markets in North Africa and Asian countries for exports. However, the Middle East conflict needs to be watched. We have a solid strategy in place, and we hope that things settle down, not just for our business, but for the overall good”.
The expansion will be funded through a mix of debt and internal accruals, Maity added. PTI SM BAL BAL
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