Chennai firm, Singapore club sign deal to develop regional sports ecosystem

Singapore, May 16 (PTI) Chennai-based SKASports Investments Private Ltd has signed an agreement with a Singapore club to develop a regional sports ecosystem that would tap the large pool of footballers and coaches from India.

Founded in 2023 by football-related business operators Rohit Ramesh and Sudhir Menon, SKASports is working on new sports avenues in Asia.

The agreement was with NSG Global Ptd Ltd, the parent of Football Club Jurong of Singapore.

“SKASports aims to build meaningful partnerships with the sports ecosystem by combining investment, football expertise, media reach and commercial strategy to unlock growth opportunities for clubs, sports properties, and related businesses across Asia,” said Menon, who has worked with FIFA and the Asian

Football Confederation. “As the agreement involving India and Singapore expertise, there is scope for opportunities for Indian footballers and coaches,” Ramesh said.

SKASports has already invested in Sportscast India and Angkor Tiger FC, with a focus on stadium development, sponsoring growth, and football tourism initiatives connecting India and Cambodia, he added.

These are long-term business ventures, Menon said. PTI GS PY PY PY