Wedding Season Sparks Rs 6.5 Lakh Cr Spending Boom: 10 Stocks To Watch For Up To 38% Upside

India is in the midst of one of its busiest wedding seasons in recent years, with nearly 4.6 million ceremonies expected between November 1 and December 14. According to the Confederation of All India Traders (CAIT), wedding-related spending during this period is projected at a staggering Rs 6.5 lakh crore, triggering a powerful consumption upswing across fashion, jewellery, hotels, home furnishings and gifting segments.

Market watchers say this surge in discretionary spending is beginning to reflect in the outlook for several listed companies that are directly exposed to the wedding economy.

In the apparel space, Arvind Fashions is well-placed to benefit from rising demand for premium and bridge-to-luxury clothing. With higher footfalls and stronger

festive sales, Trendlyne pegs an upside potential of 38 per cent for the stock.

The hospitality sector is also witnessing a sharp revival. Indian Hotels has seen strong bookings across its luxury and heritage properties as destination weddings continue to gain traction. Banquet revenues and room tariffs have remained firm through the quarter, with Trendlyne projecting an 18 per cent upside. Similarly, ITC Hotels has reported a spike in wedding-related enquiries, including for emerging destinations such as Bodh Gaya and Prayagraj. The stock carries a 24 per cent upside estimate.

In the lifestyle and fashion segment, Raymond Lifestyle is witnessing strong traction across luxury suiting and ethnic wear, particularly in groom-focused categories. Improving store throughput and demand across price points translate into a projected 37 per cent upside.

Jewellery remains one of the biggest beneficiaries of wedding spending. Kalyan Jewellers continues to gain market share in the organised segment, driven by showroom expansion and robust bridal demand. Trendlyne sees a sharp 41 per cent upside. Titan Company is also benefiting from healthy bridal jewellery sales at Tanishq, with a modest upside of 9 per cent. Regional player Thangamayil Jewellery has limited valuation headroom, with only a 1 per cent upside indicated.

Home-focused consumption is also seeing a wedding-led boost. Welspun Living stands to benefit from higher demand for bed and bath products, with a 19 per cent upside estimate. Trident is seeing rising demand for premium towels and bed linens, with Trendlyne pegging a 33 per cent upside.

Meanwhile, ABFRL is gaining from a pickup in ethnic and premium fashion demand, with an estimated 13 per cent upside as operating leverage improves.

With nearly six weeks of peak wedding activity still ahead, analysts believe the consumption momentum could remain a key driver for earnings upgrades across these sectors.