Amul Products Price Cut: The Gujarat Cooperative Milk Marketing Federation (GCMMF), the maker of Amul products, on Saturday said it will cut retail prices of over 700 product packs — including ghee, butter, ice cream, bakery, and frozen snacks — to pass on the benefit of the GST rate reduction to consumers. The revised prices will come into effect from September 22, 2025.
“This revision is across the range of product categories like butter, ghee, UHT milk, ice cream, cheese, paneer, chocolates, bakery range, frozen dairy and potato snacks, condensed milk, peanut spread, malt-based drink, etc,” GCMMF said.
Key Prices Cut In Various Amul Products:
Product
|
Old MRP
|
New MRP (effective Sep 22, 2025)
|
Reduction
|
---|---|---|---|
Amul Butter (100g)
|
₹62
|
₹58
|
₹4
|
Amul Ghee (1L)
|
₹650
|
₹610
|
₹40
|
Amul Processed Cheese Block (1kg)
|
₹575
|
₹545
|
₹30
|
Frozen Paneer (200g)
|
₹99
|
₹95
|
₹4
|
Amul Taaza Toned UHT Milk (1L)
|
~₹60 (varies by region)
|
Reduced by ~2.6% (₹3/L approx.)
|
~₹3
|
Amul Gold Standardised UHT Milk (1L)
|
~₹70 (varies by region)
|
Reduced by ~3.6% (₹3/L approx.)
|
~₹3
|
The statement noted that, “Amul believes the reduction in prices will spur consumption of a wide range of dairy products, particularly ice cream,
cheese and butter, as the per capita consumption remains very low in India, creating a large growth opportunity.”The 56th GST Council approved a major rationalization of GST rates on milk and milk products, effective September 22. Under the new structure, most dairy items will either be tax-free or taxed at just 5 per cent. Ultra-High Temperature (UHT) milk and pre-packaged paneer or chhena will now be fully exempt from GST, while items such as butter, ghee, dairy spreads, cheese, condensed milk, milk-based beverages, ice cream, and milk cans will attract a uniform 5 per cent rate, down from the earlier 5 to 18 per cent range.(With PTI Inputs)