Jio Payments Bank partners Ezeepay for wider rural and semi-urban banking access

Jio Payments Bank has partnered with Ezeepay to expand access to basic banking services across more than 12,000 PIN codes, with a focus on semi-urban and underserved regions.

Under the arrangement, Ezeepay will act as a Business Correspondent (BC) for Jio Payments Bank, enabling the lender to distribute services through Ezeepay’s network of local merchants. The BC model allows banks to extend their reach without setting up physical branches, relying instead on authorised agents to provide essential services.

Through this network, customers will be able to carry out transactions such as cash withdrawals and deposits using the Aadhaar Enabled Payment System, as well as withdraw cash via Unified Payments Interface, in line with regulatory guidelines.

Commenting on the development, Shams Tabrej, Co-founder and CEO of Ezeepay, said the partnership marks a step toward scaling financial inclusion by combining a physical merchant network with digital banking capabilities.

Pradeep Pandey, Senior Manager at Jio Payments Bank, said the collaboration is aimed at expanding the reach of essential banking services, particularly among underserved segments, through a wider distribution network.

The development reflects a broader trend in India’s financial services sector, where banks and fintech firms are increasingly using interoperable platforms such as AEPS and UPI, alongside agent networks, to expand last-mile service delivery and improve access to formal banking channels.