TCS acquires US-based Coastal Cloud for $700 million

Tata Consultancy Services (TCS) on Wednesday, December 10, announced the acquisition of US-headquartered Coastal Cloud for USD 700 million, in a move that significantly boosts its global Salesforce and AI-led transformation capabilities.

The all-cash deal positions India’s largest IT services company among the top five Salesforce advisory and consulting firms worldwide, TCS said in a statement. The acquisition also strengthens the company’s strategic push toward AI-first, agent-driven digital transformation

across industries.

“This acquisition marks a pivotal milestone in advancing our global Salesforce capabilities and accelerating our AI-led transformation agenda,” said TCS Chief Operating Officer Aarthi Subramanian. She added that the deal brings in more than 400 multi-cloud specialists with deep sector expertise, enhancing the company’s advisory, data, and AI offerings.

Coastal Cloud CEO Eric Berridge said joining TCS would allow the combined teams to serve clients’ evolving transformation needs “with greater depth, speed and scale”.

Founded in 2012, Coastal Cloud is a multi-cloud Salesforce consulting firm specialising in enterprise-scale transformations spanning sales, service, marketing, revenue, CPQ, commerce and Salesforce Data Cloud, along with AI-driven business consulting.

The acquisition follows TCS’s earlier purchase of ListEngage, signalling a more aggressive stance on inorganic expansion within its Salesforce practice.

Shares of TCS closed 0.63% lower at ₹3,188.15 on the BSE on Wednesday.