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Nike and Kim Kardashian are keeping the momentum going on one of the sportswear
giant’s biggest celebrity partnerships.
NikeSKIMS, the performance-wear brand created with Kardashian’s Skims, has unveiled itsFall 2026 “Edit 01” campaign, starring Olympians Jutta Leerdam, Chloe Kim, Anna Cockrell and Stephanie Au. The drop, available to shop Sept. 17 on both brands’ sites, arrives roughly a year after the joint venture made its retail debut.
At the center of the 40-piece fall lineup is the new Performance Cotton Blend, a cotton-polyester fabric that incorporates Nike’s sweat-wicking Dri-FIT technology while maintaining “the feel of a worn-in T-shirt,” according to the brand. Tops in the fabric are garment-washed for a softer, slightly vintage finish. Elsewhere, NikeSKIMS is adding new shapes to its slick Satin Shine and more supportive Studio Stretch collections while bringing back established styles in seasonal colorways.
The athlete-heavy casting has become something of a signature for the partnership. When NikeSKIMS made its retail debut last September, its Janicza Bravo-directed “Bodies at Work” campaign featured more than 50 athletes, including Serena Williams, Sha’Carri Richardson, Jordan Chiles, Nelly Korda and Kim — who returns for the new fall campaign after starring in the brand’s Spring 2026 gym push. Chloe Kim, notably, appeared in that inaugural NikeSKIMS rollout as well.
Most recently, Kardashian stepped back in front of the camera in March for a second Spring 2026 push centered on gym essentials. The drop introduced Matte Shine Mix, alongside new colors and silhouettes across NikeSKIMS’ existing Shine, Airy and Matte categories, while Kardashian starred in imagery built around the proposition that workout clothes don’t have to choose between technical performance and a flattering fit.
The latest campaign arrives as Kardashian’s relationship with Nike extends beyond NikeSKIMS itself. Earlier this summer, she made a cameo in Nike Football’s sprawling “Rip the Script” campaign alongside a cross-section of athletes and entertainers that included Cristiano Ronaldo, Kylian Mbappé, LeBron James, Travis Scott, Channing Tatum and fellow NikeSKIMS campaign star LISA.
Shop NikeSKIMS’ newest collection here.
