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WOW – Women Of Wrestling is going through a major growth spurt for its fifth season — which includes the league’s first live broadcast and expanded on-camera presence from Jeanie Buss.
Season 5 will broadcast live from
L.A. Live in downtown Los Angeles, anchoring WOW’s marquee events as part of a broader live strategy. Co-owner and promoter Jeanie Buss will take on an increased role on-camera as part of this season.
“Season 5 is personal for me in a new way,” Buss, governor and minority owner of the Los Angeles Lakers, says. “I’m taking on a bigger, more visible role, and fans are going to see a side of WOW they haven’t seen before. I’ve spent my career fighting for women to be seen and respected in spaces that weren’t built for us, and WOW exists to give women that platform, in the ring and beyond. Women’s sports are having a real moment, and this season delivers on everything we’ve been building toward.”
Founded by David McLane, who also created Gorgeous Ladies of Wrestling, WOW is the only all-women’s wrestling league on TV. It has a 93% audience return season over season, and its social following has grown 96% since Season 1. The first four seasons aired in national syndication via Paramount Global Content Distribution.
“Taking WOW live from L.A. LIVE changes everything about the experience. Bigger moments, bigger stars, and the energy of a live crowd that fans at home feel in real time,” he says. “And this is the start of something larger, an annual calendar of marquee events that makes WOW a destination, not just a show. I’ve spent years building this league into a platform for women who belong in the spotlight, and this is the stage they’ve always deserved.”
Andrew Simon, General Manager of L.A. LIVE, adds, “Women Of Wrestling has established itself as one of the most distinctive and exciting brands in sports entertainment today, and we’re thrilled to welcome WOW to L.A. LIVE. Jeanie Buss and David McLane have created something truly special, a unique sports and entertainment property that combines athletic excellence, entertainment, and inspiring storytelling in a way that resonates with audiences of all ages. As a destination known for hosting premier live events, we’re proud to provide the stage for WOW’s continued growth and for an event that will bring tremendous energy and excitement to our campus.”
Live and women’s sports are big for television right now: Netflix acquired the FIFA Women’s World Cup and set WWE Raw live, and the WNBA signed new rights deals with Disney/ESPN, Amazon and NBCUniversal.
