What's Happening?
Demi Lovato has introduced a new nail trend with her 'Ghost Jelly' manicure, crafted by nail artist Natalie Minerva. The look features a cloudy, sheer grey polish applied to short, ballerina-shaped extensions. Minerva, who sourced the unique gel polish during her annual trip to Japan, shared the manicure on Instagram, highlighting its suitability for the fall season. This trend diverges from the traditional sheer beige and pink tones, offering a fresh take on the glassy, barely-there nail aesthetic that has been popular among celebrities.
Why It's Important?
The introduction of the 'Ghost Jelly' nails by a high-profile celebrity like Demi Lovato can significantly influence fashion and beauty trends. As celebrities often set the tone for upcoming styles, this new nail trend could inspire both consumers and nail artists to explore unconventional colors and designs. The trend also reflects a broader shift towards personalized and unique beauty expressions, encouraging individuals to experiment with their looks. This could lead to increased demand for niche beauty products and services, impacting the beauty industry's market dynamics.
