What's Happening?
Innovation Fest 2025, a collaboration between Infor Hospitality and Amazon Web Services (AWS), is bringing together hotel leaders to explore systemic innovation in the hospitality industry. The event focuses
on creating intelligent ecosystems where technology, data, and human experience are integrated into a unified strategy for growth. The goal is to move from fragmented systems to connected intelligence, enhancing profitability, sustainability, and guest satisfaction. The event highlights the importance of automation that supports human connection and the cultural shift towards making innovation a core competency across all roles in hospitality.
Why It's Important?
The shift towards systemic innovation in hospitality is crucial as it addresses the industry's need to adapt to changing consumer expectations and technological advancements. By creating connected ecosystems, hotels can improve operational efficiency, enhance guest experiences, and drive sustainability. This approach not only benefits individual businesses but also sets new standards for the industry as a whole. The collaboration between Infor and AWS underscores the importance of partnerships in driving innovation and shaping the future of hospitality.
What's Next?
As the hospitality industry continues to embrace systemic innovation, there will be a focus on developing interoperable systems and fostering collaboration across brands and platforms. The industry's success will depend on its ability to adopt next-generation technology guided by a clear strategy and a shared understanding of innovation. This approach will enable hotels to anticipate guest needs, drive sustainability, and create new forms of value, positioning them for long-term success.
Beyond the Headlines
The emphasis on systemic innovation highlights a broader cultural shift towards collaboration and openness in the hospitality industry. This approach challenges traditional competitive models and encourages businesses to work together to achieve common goals. By prioritizing innovation as a mindset rather than a milestone, the industry can foster a culture of continuous improvement and adaptability.











