What's Happening?
Rhone, a Connecticut-based lifestyle brand, has appointed Matthew Wallace as its new Chief Operating Officer. Wallace brings over three decades of experience in operations and business development to Rhone's executive team, which includes CEO Nate Checketts,
Creative Director Ben Checketts, Chief Product Officer Kelly Cooper, and Chief Marketing Officer Bethany Evans. Wallace will oversee finance, people, supply chain, operations, and technology at Rhone. His previous roles include CEO and cofounder of DXM Inc., a fashion technology startup, and senior leadership positions at Walmart, PVH Corp., and Cerberus Capital. Wallace holds a bachelor's degree in business management from Ithaca College and has taught supply chain management at the Fashion Institute of Technology.
Why It's Important?
The appointment of Matthew Wallace as COO is a strategic move for Rhone as it seeks to expand its global presence and drive long-term growth. Wallace's extensive experience in operations and digital transformation is expected to enhance Rhone's ability to innovate and adapt in the competitive lifestyle and fashion industry. His leadership is anticipated to strengthen Rhone's mission to inspire progress and build a community around performance and purpose. This development is significant for stakeholders, including investors and consumers, as it signals Rhone's commitment to expanding its product offerings and market reach.
What's Next?
With Wallace at the helm of operations, Rhone is likely to focus on expanding its product lines and enhancing its supply chain efficiency. The company may explore new markets and partnerships to bolster its global footprint. Stakeholders can expect Rhone to leverage Wallace's expertise in digital transformation to improve customer experience and operational processes. As Rhone continues to grow, it may also increase its investment in marketing and product development to attract a broader audience.












