What's Happening?
A shift in wedding registry trends is emerging as couples increasingly request cash, honeymoon donations, and even contributions towards in vitro fertilization (IVF) treatments. This change reflects a departure from traditional gift registries, which
typically included household items. According to Veronica Moya, founder of Wedding Packages NYC, many couples already live together before marriage, reducing the need for traditional gifts like toasters and blenders. The average age of marriage in the U.S. is now 32, leading to more requests for financial assistance with fertility treatments. Additionally, the convenience of digital cash gifts is becoming more popular, with platforms like Venmo and Zelle facilitating these transactions.
Why It's Important?
This trend highlights a broader cultural shift in wedding traditions, where practicality and financial needs are taking precedence over conventional gift-giving. The move towards cash and specific donations reflects changing societal norms and economic realities, as couples prioritize financial stability and family planning over material possessions. This evolution in wedding etiquette could impact the retail industry, particularly businesses that traditionally benefited from wedding registries. It also underscores the growing acceptance of discussing personal financial needs openly, which may influence future social customs and economic behaviors.












