What's Happening?
Oris has partnered with Cervo Volante to release a limited edition watch, the Big Crown Pointer Date, which features a burnt maple gradient dial. This design offers rich hues of orange and enhanced night-time readability due to the Superluminova coating on the markers, hands, and Arabic numerals. The watch maintains its vintage character with cathedral-style hands and a fluted bezel. The collaboration emphasizes sustainability with quick-change deer leather straps and a matching leather pouch. The watch is priced at CHF2,250, approximately $2,828 USD.
Why It's Important?
This collaboration highlights the growing trend of sustainability in the luxury watch industry, as seen in the use of deer leather straps. The partnership between Oris and Cervo Volante reflects a commitment to eco-friendly practices while maintaining high-quality craftsmanship. The release of this limited edition watch could influence other brands to adopt similar sustainable approaches, potentially impacting consumer preferences and industry standards.