What is the story about?
What's Happening?
The Queensland Tourism Industry Council (QTIC) has announced a significant investment package aimed at enhancing the state's tourism infrastructure. The package includes an $80 million Tourism Icons Investment Fund and a $20 million Regional Tourism Infrastructure Fund. These funds are designed to develop transformative attractions and improve accessibility in regions outside Southeast Queensland. Additionally, QTIC has entered into a four-year $6.8 million partnership to deliver programs aligned with the State Government's Destination 2045 strategy. This initiative is expected to prepare Queensland for the 2032 Olympic and Paralympic Games by addressing infrastructure needs and supporting business capabilities.
Why It's Important?
This investment is crucial for positioning Queensland as a leading global tourist destination. By focusing on infrastructure and regional development, the initiative aims to boost the state's visitor economy and enhance its natural assets. The funding will help meet the anticipated surge in demand due to the upcoming Olympic and Paralympic Games, ensuring that the state is well-equipped to host international visitors. The partnership with QTIC also emphasizes inclusivity and workforce development, which are essential for sustainable growth in the tourism sector.
What's Next?
Applications for the Tourism Icons Investment Fund are now open, with deadlines set for October and November. These funds will be pivotal in executing the strategic plans laid out by QTIC, including the Strategic Plan 2025-2028 and Advocacy Plan 2025-26. The focus will be on collaboration and tangible outcomes that will drive the growth of Queensland's visitor economy leading up to 2032 and beyond.
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