What's Happening?
Bella Hadid made a striking return to the Victoria's Secret Fashion Show, held in Brooklyn, New York, on October 15, 2025. The supermodel closed the presentation wearing a set of Angel wings that weighed 50 pounds, a detail she revealed on her Instagram
Stories. The wings were crafted with petal-like embellishments, complementing her lace lingerie look adorned with silver fringe. This appearance marked Hadid's first runway show since her hospitalization for Lyme disease in September. She was joined by her sister Gigi Hadid and other notable models such as Ashley Graham, Adriana Lima, and Candice Swanepoel. Hadid's involvement with Victoria's Secret dates back to 2015, and she has been a regular fixture in their fashion shows since her debut in 2016.
Why It's Important?
Bella Hadid's return to the Victoria's Secret Fashion Show is significant for both the model and the brand. For Hadid, it marks a triumphant comeback following her recent health challenges, showcasing her resilience and dedication to her career. For Victoria's Secret, her participation underscores the brand's ongoing efforts to maintain its relevance and appeal in the competitive fashion industry. The inclusion of high-profile models like Hadid helps the brand attract media attention and consumer interest, which is crucial for its market positioning. Additionally, Hadid's presence highlights the brand's commitment to featuring diverse and influential figures in its shows, aligning with broader industry trends towards inclusivity.
What's Next?
Following her successful appearance at the Victoria's Secret Fashion Show, Bella Hadid is likely to continue her modeling career with renewed vigor. Her participation in such high-profile events may lead to further opportunities with other major fashion brands and campaigns. For Victoria's Secret, the show serves as a platform to reinforce its brand image and potentially boost sales, especially as it continues to evolve its marketing strategies to appeal to a wider audience. The brand may leverage the attention from the show to launch new collections or collaborations, aiming to capitalize on the renewed interest generated by the event.
Beyond the Headlines
Bella Hadid's return to the runway after her health struggles highlights the ongoing conversation around the pressures faced by models in the fashion industry. Her openness about her battle with Lyme disease brings attention to the importance of health and wellness in a profession often characterized by demanding schedules and high expectations. This development may encourage other models to speak out about their health challenges, fostering a more supportive and understanding environment within the industry. Additionally, the weight of Hadid's wings serves as a metaphor for the burdens models carry, both physically and metaphorically, in their pursuit of success.
