What's Happening?
The Very Group, a leading UK-based digital retailer and flexible payment provider, has announced its highest-ever earnings margin of 14.7% for the fiscal year ending June 28, 2025. The company achieved
a 15.9% increase in adjusted EBITDA, reaching £307.1 million, despite a slight dip in overall revenue to £2.09 billion. This performance was driven by a strategic focus on higher-margin retail categories and strict control over operating costs. The Home category saw significant growth, contributing to the company's success, while Fashion, Sports, and Electricals experienced declines. CEO Robbie Feather attributed the success to the company's customer-centric approach and its unique positioning as both a digital retailer and flexible payments provider. Strategic initiatives such as the relaunch of Very's retail media proposition and the launch of HelloStudio, an AI-assisted creative agency, have been pivotal in positioning Very as a tech-forward ecommerce leader.
Why It's Important?
The Very Group's financial results highlight the company's ability to adapt to changing consumer priorities and economic conditions. By focusing on higher-margin categories and leveraging technology, Very has managed to maintain profitability in a challenging retail environment. The integration of ecommerce and financial services, particularly through flexible financing options like Buy Now Pay Later, has been crucial in attracting budget-conscious consumers. This approach not only enhances customer experience but also positions Very as a leader in the digital retail space. The company's success underscores the importance of strategic investments in technology and customer-centric business models in the retail industry.
What's Next?
Looking ahead, The Very Group plans to continue its strategic focus on technology and customer experience improvements. The company is in the final stages of a multi-year cloud infrastructure transformation, which is expected to further enhance its ecommerce capabilities. With 4.4 million active customers and a robust online presence, Very is well-positioned to drive future growth. CEO Robbie Feather expressed confidence in the company's strategy and team, indicating that these foundations will support continued success. As the retail landscape evolves, Very's commitment to innovation and customer satisfaction will likely play a key role in its ongoing development.
Beyond the Headlines
The Very Group's success also highlights broader trends in the retail industry, such as the growing importance of flexible payment options and the integration of technology in enhancing customer experience. The rise of Buy Now Pay Later services reflects changing consumer behavior, with more individuals seeking ways to manage purchases over time. Additionally, Very's focus on higher-margin categories like Home and Beauty suggests a shift in consumer priorities towards quality and value. These trends may influence other retailers to adopt similar strategies, emphasizing the need for adaptability and innovation in the face of economic challenges.











