What is the story about?
What's Happening?
Globus family of brands, a leading tour and cruise operator, is hosting a series of product launch events across Australia and New Zealand in October and November. These events are designed to celebrate the release of their latest brochures, which focus on new destinations and itineraries for Globus, Cosmos, and Avalon Waterways. The events will provide travel advisors with insights into the latest product developments, popular tours, and a preview of offerings for 2026. Brett Simon, head of commercial Australasia for Globus, emphasized the importance of these events in strengthening relationships with trade partners and providing them with the necessary tools to promote Globus products.
Why It's Important?
The launch of new brochures and the accompanying events are significant for the travel industry, particularly for advisors in Australia and New Zealand. These events offer a platform for advisors to gain firsthand knowledge of new travel products and itineraries, which can enhance their ability to sell these offerings to clients. By engaging directly with Globus' sales team and other industry professionals, advisors can expand their networks and improve their sales strategies. This initiative underscores the importance of collaboration between travel operators and advisors in driving business success and adapting to evolving market demands.
What's Next?
Advisors interested in attending these events are encouraged to RSVP through the Eventbrite page, as spaces are limited. The events will feature presentations from Globus' Business Development Managers, networking opportunities, and prize giveaways. As the travel industry continues to recover and evolve post-pandemic, such events are likely to play a crucial role in shaping future travel trends and offerings. Globus' focus on new destinations and itineraries for 2026 suggests a strategic move to capture emerging travel interests and preferences.
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