What's Happening?
Mobile Travel Agents (MTA) has announced its 2026 Platinum Event, in partnership with Tourism Western Australia, to be held in Perth/Boorloo from March 6 to 9, 2026. The event will honor MTA's highest-achieving Platinum and Platinum Elite Advisors for their exceptional sales performance and client service. This year, a record number of advisors and head office team members will attend, reflecting the surge in top-tier achievers and the effectiveness of MTA's flexible business model and support programs. The event will feature a 'choose your own adventure' itinerary, offering experiences such as cultural tours, food and wine exploration, and visits to local attractions. Additionally, select advisors will participate in an exclusive Margaret River Region famil, hosted by Tourism WA.
Why It's Important?
The Platinum Event serves as a significant recognition of the achievements of MTA's top advisors, highlighting the company's commitment to rewarding excellence in sales and client service. By partnering with Tourism WA, MTA aims to showcase Western Australia's unique offerings, thereby equipping advisors with firsthand experiences to better serve their clients. This initiative not only boosts the advisors' knowledge and confidence but also promotes Western Australia as a desirable travel destination, potentially increasing tourism and economic activity in the region.
What's Next?
The event is expected to inspire advisors in their work, enhancing their ability to recommend Western Australia to clients. The partnership with Tourism WA may lead to increased bookings and awareness of the region's attractions. MTA's ongoing support and recognition programs will continue to empower advisors to build successful travel businesses, potentially leading to further growth in the number of Platinum Elite achievers.