What's Happening?
A US proposal requiring travelers from Visa Waiver Program countries to provide social media history from the past five years is facing significant opposition. This requirement would be part of the Electronic System for Travel Authorization (ESTA) process.
The proposal, open for public comment until February 2026, has raised concerns about its potential to deter international visitors. Erik Hansen from the US Travel Association emphasized the need for an efficient and secure vetting process to maintain international tourism. Political figures and travel operators have criticized the proposal, with some comparing it unfavorably to practices in other countries. The $40 ESTA is necessary for stays up to 90 days over two years, and since 2019, visa applicants have had to share social media data. However, the method for collecting and processing five years of social media history remains unclear.
Why It's Important?
The proposal could significantly impact international tourism to the US, potentially discouraging visitors due to privacy concerns. The travel industry, already recovering from pandemic-related disruptions, may face further challenges if international visitors choose alternative destinations. The backlash highlights the tension between national security measures and privacy rights, with implications for international relations and the US's image as a travel destination. The proposal's reception could influence future policy decisions regarding data collection and privacy in travel and immigration processes.
What's Next?
The public comment period for the proposal ends in February 2026, after which the US government will review feedback and decide on implementation. Travel industry stakeholders and political leaders are likely to continue lobbying against the proposal, emphasizing its potential negative impact on tourism. The outcome could set a precedent for future data collection practices in travel and immigration, influencing how countries balance security and privacy.









