What's Happening?
ReTerra, a strategic partnership involving Rabobank Brazil, Ruuts by Ovis, and Anthesis, is working to accelerate the adoption of regenerative agriculture across Brazil. This initiative focuses on improving
climate resilience, soil health, and biodiversity through innovative agricultural practices. Rabobank Brazil is leveraging its relationships with producers to drive program adoption and provide necessary financial mechanisms. Ruuts by Ovis contributes technical expertise in regenerative agriculture, guiding producers in grazing management and integrated systems. Anthesis leads on carbon market strategy and soil carbon modeling to unlock carbon finance for producers. The program aims to transform agricultural landscapes and build climate-resilient farming systems, addressing challenges like climate pressures, soil degradation, and declining soil organic carbon levels.
Why It's Important?
The ReTerra initiative is significant as it addresses critical environmental challenges facing Brazil's agroecosystems, such as climate change, soil degradation, and biodiversity loss. By promoting regenerative agriculture, the partnership seeks to enhance soil health, improve water retention, and increase carbon sequestration, which are vital for sustainable farming. This approach not only benefits the environment but also offers economic advantages to producers through access to carbon finance. The initiative could serve as a model for other regions facing similar challenges, potentially influencing global agricultural practices and policies towards more sustainable methods.
What's Next?
The ReTerra partnership will continue to implement and expand its regenerative agriculture practices across Brazil. As the program progresses, it is expected to generate measurable climate, soil, and biodiversity benefits. The success of this initiative could lead to increased adoption of regenerative practices in other regions, influencing policy changes and encouraging more financial institutions to support sustainable agriculture. Stakeholders, including government bodies and environmental organizations, may closely monitor the outcomes to assess the potential for broader application and support.








