What's Happening?
ElevenLabs has announced partnerships with celebrities such as Michael Caine and Matthew McConaughey to create AI-generated versions of their voices. This move is part of a broader trend where Hollywood is increasingly engaging with AI technology. The
company plans to launch a marketplace for brands to use authorized AI-generated voices of celebrities, including Caine and others like Liza Minnelli and Dr. Maya Angelou. McConaughey, an investor in ElevenLabs, will have his newsletter translated into Spanish using his AI voice.
Why It's Important?
This development signifies a growing acceptance and integration of AI technology in the entertainment industry. By leveraging AI-generated voices, ElevenLabs is opening new avenues for content creation and distribution, potentially reducing costs and increasing accessibility. However, it also raises questions about the ethical implications of using AI to replicate human voices, particularly concerning consent and intellectual property rights. The move could set a precedent for how AI is utilized in media and entertainment.
