What's Happening?
Nintendo continues to focus on its legacy intellectual properties (IP) when developing new games, according to former Nintendo software developer Ken Watanabe. The company prioritizes gameplay mechanics first and selects existing franchises that best fit these new mechanics. In rare cases where no existing franchise is suitable, Nintendo considers creating a new IP. An example of this approach is Splatoon, which was launched in 2015 for the Wii U after attempts to use familiar characters in the game did not succeed. Upcoming Nintendo releases include titles from established franchises such as Metroid Prime 4: Beyond and Hyrule Warriors: Age of Imprisonment.
Why It's Important?
Nintendo's strategy of focusing on gameplay mechanics and established franchises impacts the gaming industry by reinforcing the company's strong brand identity and customer loyalty. This approach allows Nintendo to leverage its existing fan base while minimizing risks associated with launching new IPs. The decision to create new IPs only when necessary ensures that resources are allocated efficiently, potentially leading to higher quality games. This strategy may influence other gaming companies to prioritize gameplay innovation over brand expansion.
What's Next?
Nintendo's upcoming releases, including Metroid Prime 4: Beyond and Kirby Air Riders, are expected to continue the trend of utilizing established franchises. The company's focus on gameplay mechanics suggests that future developments will prioritize innovative gaming experiences. Stakeholders, including gamers and industry analysts, will likely monitor Nintendo's ability to maintain its legacy while adapting to evolving gaming trends. The success of these upcoming titles may further solidify Nintendo's position in the gaming market.
