What's Happening?
AJ Lee made a dramatic return to WWE during a SmackDown event on September 5, 2025, after more than a decade away from the wrestling scene. Her comeback was marked by a confrontation with Becky Lynch, where Lee attacked Lynch, setting the stage for a future match at the upcoming WrestlePalooza Premium Live Event. The return was celebrated by fans in Chicago, who chanted 'welcome back' as Lee interacted with the crowd, holding Becky Lynch's Intercontinental title. The event also featured CM Punk, Lee's husband, who watched the proceedings with pride from an announce desk. Lee's return was further solidified by her signing a new contract with WWE, facilitated by Chief Content Officer Paul 'Triple H' Levesque.
Why It's Important?
AJ Lee's return to WWE is significant for several reasons. It marks the re-entry of a popular figure in professional wrestling, potentially boosting WWE's viewership and fan engagement. Her comeback could also influence the dynamics within WWE, particularly in the women's division, as she brings her unique style and fan base back to the ring. The involvement of CM Punk adds another layer of interest, as both wrestlers have been pivotal figures in WWE's history. This development may lead to increased ticket sales and viewership for upcoming events, including WrestlePalooza, as fans anticipate the storyline progression and potential matches involving Lee.
What's Next?
Following AJ Lee's return, WWE is expected to build on the momentum by integrating her into ongoing storylines and matches. The confrontation with Becky Lynch suggests a potential rivalry that could culminate in a high-profile match at WrestlePalooza. WWE may also leverage Lee's popularity to enhance its programming and attract more viewers. Additionally, the company might explore mixed tag team opportunities involving Lee and CM Punk, capitalizing on their combined fan appeal. Stakeholders, including WWE executives and fans, will likely monitor Lee's impact on the brand and its events closely.
Beyond the Headlines
AJ Lee's return to WWE after a long hiatus highlights the evolving nature of professional wrestling, where past stars can make significant comebacks and influence current narratives. Her return also underscores the importance of personal branding and fan loyalty in the sports entertainment industry. Lee's comeback could inspire other retired or inactive wrestlers to consider returning, potentially reshaping the landscape of WWE and similar organizations. Furthermore, her involvement may prompt discussions about the representation and roles of women in wrestling, as Lee has been a prominent advocate for women's wrestling.
