What's Happening?
Harriet Allure, a homeware brand, has launched its latest candle collection, Zenzi, which blends Swedish minimalist design with Ghanaian cultural influences. The collection is inspired by co-founder Alex Adu's mother and pays tribute to the strength and resilience
of women. Zenzi features fragrances sourced from Grasse, France, and is handcrafted in Portugal using sustainable materials. The candle's design reflects the brand's commitment to capturing the essence of home and belonging, celebrating diverse cultural paths.
Why It's Important?
The Zenzi candle collection represents a fusion of cultural heritage and modern design, highlighting the growing trend of incorporating diverse influences in lifestyle products. Harriet Allure's approach to sustainability and cultural storytelling resonates with consumers seeking meaningful and environmentally conscious products. The collection's launch during Stockholm Design Week underscores the brand's commitment to innovation and global design trends. Zenzi's success could influence other brands to explore similar cultural collaborations and sustainable practices.
