What's Happening?
Topps, now part of Fanatics, has regained the NBA trading card license for the first time in 16 years, marking a significant return in the hobby industry. The first licensed Topps NBA cards since the 2009-10
season will be released on October 23, 2025. This comeback is highly anticipated by collectors, as Topps has a long history with basketball cards, including iconic releases like the Stephen Curry rookie card. Fanatics Collectibles CEO Mike Mahan expressed excitement about the return, likening it to finally obtaining a driver's license after years of waiting. The new lineup will blend nostalgia with modern energy, appealing to seasoned hobbyists, casual fans, and new collectors alike.
Why It's Important?
The return of Topps NBA cards is significant for the trading card industry, as it opens up new opportunities for collectors and fans. With Fanatics acquiring major sports card licenses, including MLB, NFL, and now NBA, the company is reshaping the industry landscape. This move is expected to attract a broader audience, including international markets, as evidenced by the launch of Topps NBA cards in China. The inclusion of popular rookies and stars, such as Cooper Flagg and Victor Wembanyama, along with exclusive autographs, will likely drive demand and increase the value of these collectibles. The revival of Topps NBA cards also strengthens Fanatics' position in the market, potentially leading to further innovations and expansions.
What's Next?
The official release of the 2025-26 Topps Basketball cards on October 23 will be a key event for collectors. Fanatics plans to introduce new features, such as the Debut Patch, which captures a player's first professional game moment. This innovation is expected to be popular among fans and players, further blurring the lines between collectors and athletes. As Fanatics continues to expand its reach, the trading card industry may see more collaborations and global partnerships, enhancing the hobby's appeal. Collectors can anticipate more exclusive releases and chase cards, adding excitement and value to the market.
Beyond the Headlines
The return of Topps NBA cards highlights the evolving nature of the trading card industry, where nostalgia meets innovation. Fanatics' approach to blending historical elements with modern sensibilities reflects a broader trend in collectibles, where community engagement and shared passion drive growth. The involvement of NBA players as collectors and traders signifies a cultural shift, where athletes actively participate in the hobby, fostering a sense of community. This development may lead to increased interest in trading cards as a form of investment and cultural expression, influencing future market dynamics.
