What's Happening?
Odegaard's Lake Vermilion, formerly known as Vermilion Fuel & Food, has undergone a change in ownership and is planning significant expansions. New owners Lars Odegaard and Matt Gourde have taken over
the store, located in Tower, Minnesota, and are implementing plans to update and expand its offerings. The store, which sells groceries, drinks, snacks, and more, is set to undergo a remodel and introduce new products based on community feedback.
Why It's Important?
The transition of ownership and planned expansions at Odegaard's Lake Vermilion reflect broader trends in the convenience store industry, where local entrepreneurs are revitalizing community staples. The store's efforts to engage with the community and incorporate feedback into its expansion plans demonstrate a commitment to meeting local needs and preferences. This approach can enhance customer loyalty and drive business growth, contributing to the local economy.











