What is the story about?
What's Happening?
A letter to the editor discusses the ongoing narrative of AM radio's decline, suggesting that headlines predicting its demise may be self-fulfilling. The author reflects on the historical resilience of AM radio despite challenges, noting that revenue issues affect all broadcasters. The rise of 'Mega Radio Group' ownerships has amplified the impact of revenue declines, turning small percentage drops into significant financial news. Additionally, concerns about interference from electric vehicles are highlighted as a new challenge for AM radio.
Why It's Important?
The discussion around AM radio's future underscores broader trends in the broadcasting industry, including consolidation and technological challenges. As large corporations dominate the market, smaller operators face increased pressure to compete, potentially leading to reduced diversity in radio programming. The issue of interference from electric vehicles raises questions about regulatory standards and the future of AM radio in modern transportation.
Beyond the Headlines
The narrative of AM radio's decline may influence public perception and investment decisions, potentially accelerating its downturn. The focus on electric vehicle interference highlights the need for updated regulations to protect broadcast frequencies. The industry's response to these challenges will shape the future landscape of radio broadcasting.
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