What's Happening?
The Pitchfork Ranch in Wyoming, known for its association with the iconic Marlboro Man cigarette ads, is on the market for $52.8 million. The nearly 100,000-acre property, owned by retired physicians Lenox and Fran Baker since 1999, is a working cattle ranch with a rich history dating back to 1878. The ranch features eight residences, hay meadows, and over 1,100 irrigated acres. It has been a cultural landmark, symbolizing the rugged American West, and was previously listed for $67 million.
Why It's Important?
The sale of Pitchfork Ranch represents a rare opportunity to own a significant piece of American cultural and historical heritage. Its association with the Marlboro Man ads has cemented its place in the public imagination as a symbol of the Western frontier. The property's vast size and operational capabilities make it a valuable asset for potential buyers interested in agriculture, conservation, or tourism. The sale could set a record for ranch transactions in Wyoming, reflecting the high value placed on properties with historical and cultural significance.
