What's Happening?
LYNKID Joint Stock Company has been recognized at the Asian Innovation Excellence Awards 2025, receiving two national titles: Vietnam Customer-Centric Innovation of the Year - Technology and Vietnam Financial
Innovation of the Year - Financial Services. The company, founded in 2020, operates LynkiD, Vietnam's first open loyalty ecosystem. This platform consolidates multiple reward programs into a single digital identity, allowing users to earn and redeem points across various brands. The system is built on a blockchain foundation and utilizes AI-supported analytics to enhance customer engagement and personalization.
Why It's Important?
LYNKID's recognition at the Asian Innovation Excellence Awards underscores the company's impact on Vietnam's digital economy. By integrating advanced technology into customer engagement and financial services, LYNKID is setting a benchmark for innovation in the region. The platform's success in connecting over 7 million users with more than 1,000 brands demonstrates its effectiveness in driving customer loyalty and business growth. This achievement highlights the potential for technology-driven solutions to transform traditional business models and improve customer experiences.
