What's Happening?
Laufey, the GRAMMY-winning Icelandic-Chinese artist, has announced the release of her new album 'A Matter of Time' on August 22, along with a North American tour. The tour, named 'A Matter of Time Tour,' is organized in partnership with AEG Presents and will feature Suki Waterhouse as a supporting act. Laufey's tour will cover major venues across North America, including Madison Square Garden in New York City and Crypto.com Arena in Los Angeles. The tour aims to bring Laufey's theatrical live performances to her largest audiences yet. Additionally, Laufey has launched The Laufey Foundation, which supports young musicians through youth orchestras, with $1 from each ticket sale going towards the foundation.
Why It's Important?
Laufey's new album and tour represent a significant milestone in her career, showcasing her unique blend of jazz and classical-infused pop music to a broader audience. The tour will not only highlight her musical talents but also support young musicians through The Laufey Foundation, potentially fostering the next generation of artists. This initiative reflects Laufey's commitment to preserving and promoting classical and jazz music, while also expanding her influence in the music industry. The collaboration with Suki Waterhouse adds an additional layer of appeal, attracting diverse audiences and enhancing the tour's overall impact.
What's Next?
The 'A Matter of Time Tour' is set to begin in September, with performances scheduled across various cities in North America. As the tour progresses, Laufey's engagement with audiences and the success of The Laufey Foundation will be closely monitored. The tour's impact on Laufey's career and the music industry will be evaluated, particularly in terms of audience reach and the foundation's ability to support young musicians. Fans and industry stakeholders will be watching to see how Laufey's new album and tour influence her artistic trajectory and contribute to the broader music landscape.
