What's Happening?
PepsiCo and Unilever have announced a new initiative, STEP up for Agriculture, aimed at supporting farmer-facing organizations in North America. The program seeks to equip these organizations with tools, training, and resources to promote regenerative agriculture practices. The initiative will provide funding and strategic support to groups like Practical Farmers of Iowa and South East Research Farm, enhancing their ability to assist farmers in adopting sustainable practices. This effort is part of PepsiCo's broader goal to scale regenerative farming across 10 million acres by 2030.
Why It's Important?
The initiative underscores the growing corporate commitment to sustainable agriculture, which is crucial for building resilient food systems. By supporting farmer-led organizations, PepsiCo and Unilever aim to accelerate the adoption of practices that improve soil health and reduce environmental impact. This approach not only benefits farmers but also contributes to the companies' sustainability goals, potentially enhancing their supply chain resilience. The program reflects a shift towards collaborative efforts in addressing agricultural challenges, with potential long-term benefits for food security and environmental sustainability.
What's Next?
Over the next two years, STEP up for Agriculture will facilitate peer learning and host workshops to further support farmer organizations. The initiative aims to develop shared tools and resources, enhancing the scalability of regenerative practices. As the program progresses, it may lead to increased collaboration between corporate and philanthropic partners, expanding its impact. The success of this initiative could influence other companies to adopt similar strategies, further promoting sustainable agriculture.
