What's Happening?
AHF Products has completed the acquisition of the former Wellmade manufacturing facility located in Cartersville, Georgia. This strategic purchase is aimed at expanding AHF's portfolio of hard surface
flooring and strengthening its network of domestic manufacturing. Since its inception in 2019, AHF Products has experienced significant growth and is now integrating state-of-the-art manufacturing lines under its iconic brands, including Bruce and Armstrong Flooring. The company operates 12 manufacturing facilities, 11 of which are in the U.S., and four distribution centers, serving customers through various channels. The acquisition supports AHF's commitment to American manufacturing, producing a range of flooring products while supporting U.S. jobs and communities.
Why It's Important?
The acquisition of the Wellmade facility is significant for AHF Products as it enhances its ability to deliver high-quality, U.S.-made flooring products with faster lead times and reduced inventory risks. This move aligns with the growing demand for domestic production capabilities, offering logistical and financial advantages over imports, such as avoiding freight volatility, tariffs, and port delays. By reinforcing its manufacturing strength, AHF can better serve its customers and expand its market presence. The acquisition also positions AHF as a potential OEM supplier, allowing it to cater to new customer needs and develop new product assortments under its brand portfolio.
What's Next?
AHF Products plans to fully integrate the Wellmade facility into its operations, focusing on quality, safety, customer service, and stewardship. The facility's advanced automation and production capabilities will support both AHF's brands and strategic partners, offering a variety of product formats and options. With lead times of approximately 40-45 days, AHF aims to provide dependable service and faster product launches. The company is open for business, ready to serve the largest flooring category with quality, flexibility, and confidence, and has the capacity to meet customer needs through its portfolio of iconic brands or private labels.
Beyond the Headlines
The acquisition of the Wellmade facility by AHF Products highlights the broader trend of reshoring manufacturing operations to the U.S. This move not only supports local economies and job creation but also addresses supply chain challenges exacerbated by global uncertainties. By investing in domestic production capabilities, AHF is contributing to the resilience and sustainability of the U.S. manufacturing sector, which is crucial for long-term economic stability.
