What's Happening?
Finn, a dog who spent 397 days at the Benton Franklin Humane Society in Washington without receiving any adoption applications, has finally found a home thanks to a viral video. The video, shared by dog rescue volunteer Julie Saraceno, shows Finn selecting
his own Christmas present from a collection of toys. This heartwarming moment was part of an annual holiday tradition at the shelter, where dogs choose toys from donations collected via Amazon wish lists. The video quickly gained popularity on Instagram, garnering hundreds of thousands of views and touching the hearts of many viewers. As a result, Finn's future family saw the video and decided to adopt him, ending his long wait for a forever home.
Why It's Important?
This story highlights the power of social media in influencing positive outcomes for shelter animals. Finn's adoption underscores the potential of viral content to raise awareness and drive action, particularly in the realm of animal welfare. The initiative by the Benton Franklin Humane Society not only brought joy to the dogs but also engaged the community, encouraging more people to consider adoption. This case exemplifies how creative approaches and digital platforms can effectively address challenges faced by animal shelters, such as long-term stays and lack of visibility for certain animals. The success of Finn's story may inspire other shelters to adopt similar strategies, potentially increasing adoption rates and improving the lives of more animals.
What's Next?
Following Finn's successful adoption, the Benton Franklin Humane Society may continue to leverage social media and community engagement to promote other long-term residents. The shelter's annual holiday tradition could serve as a model for other organizations looking to increase adoption rates. Additionally, the positive response from the public may encourage more individuals to support shelters through donations or by adopting pets. As Finn settles into his new home, the shelter will likely focus on finding homes for other animals, using the momentum from this viral success to further their mission.









