What's Happening?
The Australian Communications and Media Authority (ACMA) has reported a significant reduction in the listings of non-compliant and illegal devices on online platforms following the introduction of a voluntary pledge scheme. This initiative, launched in December
2025, involved major online retailers like eBay, Gumtree, and Shein, who committed to blocking sales of unsafe mobile phones and radio devices. A recent audit revealed a 69% decrease in such listings, dropping from 1,162 to 361. The scheme's success is attributed to the combined efforts of ACMA and the participating platforms to enhance compliance and safety standards.
Why It's Important?
The reduction in non-compliant device listings is crucial for consumer safety, particularly in emergency situations where reliable communication devices are essential. By ensuring that only compliant devices are available for sale, the scheme helps protect consumers from potentially dangerous products that could fail during critical times. This initiative also sets a precedent for regulatory bodies worldwide, demonstrating the effectiveness of collaborative efforts between regulators and online marketplaces in enhancing product safety and compliance.
What's Next?
ACMA plans to continue monitoring the compliance of online platforms and may introduce further measures to ensure ongoing adherence to safety standards. The regulator is also considering changes to its mobile testing rules to increase the frequency of compliance checks for handsets. These efforts aim to maintain the momentum of the pledge scheme and further reduce the presence of non-compliant devices in the market.
