What's Happening?
The Super 8 by Wyndham Victoria/South/Highway 59 in Victoria, Texas, has been listed for sale by HVS Brokerage & Advisory. This 51-room hotel, strategically located along U.S. Highway 59, underwent a comprehensive renovation in late 2022, which included
a complete rebuild down to the metal studs. The $1 million investment upgraded the hotel with a new metal roof and modernized interiors, enhancing its appeal. The property also features a three-bedroom, three-bathroom manager’s apartment. Priced at $62,745 per room, the hotel has shown an upward trend in financial performance, with room revenue reaching $739,000 for the twelve months ending in September 2025, marking a 2.0% increase from the previous year. The hotel's demand capture has risen by 14.5%, according to STR data from August 2025.
Why It's Important?
The sale of the Super 8 hotel represents a significant investment opportunity in a growing market. Its strategic location near major cities and transportation hubs, coupled with the recent renovations, makes it an attractive option for potential investors. The region's economic support from industries such as manufacturing and healthcare, with major employers like Caterpillar and Formosa Plastics nearby, further enhances its investment potential. The hotel's increased revenue trends and high-quality physical product offer a promising return on investment, especially given the minimal property improvement plan required to retain its franchise affiliation.
What's Next?
Potential investors may consider the Super 8 hotel as a viable option due to its strategic location and recent upgrades. The minimal change-of-ownership property improvement plan required to retain the franchise affiliation is expected to be straightforward, given the extensive renovations already completed. Interested parties can inquire at HVS for further details and investment opportunities.
Beyond the Headlines
The sale of the Super 8 hotel could influence the local hospitality market by setting a precedent for investment in renovated properties. The strategic location and proximity to major industries may attract more investors to the area, potentially boosting local economic growth and development. The hotel's renovation and sale might also encourage other property owners to invest in upgrades to enhance their market appeal.