What is the story about?
What's Happening?
Oris has partnered with Cervo Volante to release a new edition of the Big Crown Pointer Date watch, featuring a burnt maple gradient dial. This design incorporates rich autumnal hues and Superluminova coating for enhanced readability. The watch maintains its vintage character with cathedral-style hands and a fluted bezel. The collaboration emphasizes sustainability with quick-change deer leather straps and a matching leather pouch.
Why It's Important?
This collaboration highlights the growing trend of integrating sustainability into luxury watchmaking. By using deer leather, Oris and Cervo Volante are promoting eco-friendly practices in the industry. The watch's design, inspired by fall colors, appeals to consumers seeking both aesthetic appeal and environmental responsibility. This could influence other luxury brands to adopt similar sustainable practices, potentially reshaping industry standards.
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