OTH Hotels Resorts Assumes Management of The Virginian Hotel, Enhancing East Coast Expansion

What's Happening?

OTH Hotels Resorts, a Virginia-based hospitality management company, has been appointed to manage The Virginian Hotel, Curio Collection by Hilton, located in Lynchburg, Virginia. The hotel, originally opened in 1913, is a historic landmark known for its Beaux-Arts architectural style. It underwent extensive restoration and reopened in 2018 as a Four-Diamond hotel, blending historic elegance with modern sophistication. The Virginian Hotel features art deco furnishings, original marble and plasterwork, and a 4,000-square-foot Grand Ballroom. OTH Hotels Resorts aims to leverage its expertise in lifestyle properties to deliver tailored operating strategies and elevated guest experiences, ensuring the hotel's continued success.

Why It's Important?

The management transition to OTH Hotels Resorts is significant as it aligns with the company's strategy to expand its presence on the East Coast. The Virginian Hotel's inclusion in OTH's portfolio highlights the company's commitment to managing historically significant properties. This move is expected to enhance the hotel's service quality and guest experience, potentially boosting tourism and local economic activity in Lynchburg. The hotel's strategic location near the James River Heritage Trail and the city's arts district offers business and leisure travelers an authentic connection to Lynchburg, further promoting the area's cultural and economic vitality.

What's Next?

Under OTH Hotels Resorts' leadership, The Virginian Hotel is expected to continue flourishing as a historic jewel, offering first-class service and bespoke amenities. The management team plans to implement tailored operating strategies to optimize the hotel's performance. The hotel's unique offerings, such as the Skyline Grill rooftop restaurant, are likely to attract more visitors, enhancing its reputation as a premier destination for events and celebrations. OTH's expansion strategy may lead to further acquisitions of similar properties, strengthening its position in the hospitality industry.