What's Happening?
BMW, Stellantis, and Geely are turning to satellite technology to provide always-on connectivity for their vehicles. This move aims to enhance navigation and other connected services by leveraging cloud-based
systems. BMW emphasizes that navigation now occurs in the cloud, requiring constant connectivity for optimal performance. The integration of satellite technology represents a significant shift in how automakers approach vehicle connectivity, offering potential improvements in service reliability and user experience.
Why It's Important?
The adoption of satellite technology by major automakers like BMW, Stellantis, and Geely marks a pivotal development in the automotive industry. This approach could revolutionize vehicle connectivity, offering more reliable and comprehensive services to consumers. Enhanced connectivity can lead to improved navigation, safety features, and overall user experience, potentially setting new standards for the industry. Automakers investing in satellite technology may gain a competitive advantage, attracting tech-savvy consumers and driving innovation in vehicle design and functionality.
