What's Happening?
A new report titled '2026 Hotel Technology Outlook: Best-in-Class vs. All-in-One Systems' has been released by the NYU School of Professional Studies Jonathan M. Tisch Center of Hospitality, in collaboration
with Stayntouch and IDeaS Revenue Solutions. The study, conducted by graduate students, surveyed over 300 hotel professionals to understand current trends in hotel technology. The findings indicate a significant shift towards Best-in-Class systems, which are specialized solutions integrated around a core Property Management System (PMS). The report highlights that 30% of users of All-in-One systems plan to switch to Best-in-Class solutions, while only 14% of Best-in-Class users consider moving to All-in-One systems. This trend suggests a growing preference for systems that offer greater flexibility, functionality, and control.
Why It's Important?
The shift towards Best-in-Class systems in the hotel industry is significant as it reflects changing priorities in technology adoption. Larger independent hotels are increasingly opting for these systems due to their scalability and advanced functionality, while smaller hotels prefer All-in-One platforms for their simplicity and cost-effectiveness. The dissatisfaction with All-in-One systems, particularly regarding training and support, highlights areas for improvement and potential market opportunities for technology vendors. As technology continues to play a crucial role in hotel operations, these insights are likely to influence future technology strategies and investments, impacting the competitive landscape of the hospitality sector.
What's Next?
The report suggests that integration challenges remain a significant concern, with 38% of respondents citing it as a top issue. This presents an opportunity for technology vendors to enhance their offerings by improving integration capabilities and developing accessible APIs. As the industry continues to evolve, hotels may increasingly seek out technology solutions that offer seamless integration and robust support, potentially leading to further innovation and competition among technology providers.
