What's Happening?
Wade Rousse, the new president of LSU, has appointed Verge Ausberry as the permanent Athletic Director, removing his interim title. Ausberry has been leading LSU's athletic department since Scott Woodward
resigned under pressure following the firing of football coach Brian Kelly. The decision comes after LSU's Board of Supervisors granted Ausberry full authority to lead the department and initiate a search for a new football coach. Ausberry, a long-time senior administrator at LSU, has held various roles since starting as an intern in 1991, including executive deputy athletic director and executive director of external relations.
Why It's Important?
The appointment of Verge Ausberry as permanent Athletic Director is significant for LSU as it stabilizes leadership within the athletic department during a period of transition. This move is expected to provide clarity and confidence to potential coaching candidates regarding the institution's chain of command. The decision also reflects the influence of political figures, as Governor Jeff Landry's criticism of Woodward played a role in the leadership change. Ausberry's extensive experience and connections within LSU are likely to benefit the university's athletic programs and external relations.
What's Next?
With Ausberry now permanently in charge, LSU will focus on finding a new football coach to replace Brian Kelly. The search committee led by Ausberry will be crucial in selecting a candidate who can lead the team to success. Additionally, negotiations regarding Kelly's remaining contract, which amounts to $54 million, may continue. The stability in leadership could also impact LSU's recruitment strategies and overall athletic performance in the coming seasons.
