What's Happening?
A recent survey by identity verification firm Sumsub highlights a significant shift in fraud patterns across the Asia-Pacific (APAC) region. The Fraud Exposure Survey 2025 reveals that 84% of fraud cases now involve identity hijacking, particularly through
social media platforms and government portals. This marks a transition from opportunistic cash theft to more sophisticated identity takeovers, driven by AI tools and fraud-as-a-service models. The survey also indicates that 69% of APAC firms experienced fraud in 2025, with 88% anticipating more AI-driven attacks. On the consumer side, 53% reported experiencing fraud, with phishing and weak passwords being common entry points. Social media account takeovers were the most frequent outcome, affecting 69% of victims.
Why It's Important?
The findings underscore the growing complexity and scale of fraud in the APAC region, with significant implications for businesses and consumers. The shift towards identity hijacking and AI-driven attacks poses a substantial threat to digital security and privacy. Businesses face financial losses and customer churn if they fail to implement robust anti-fraud measures. The survey highlights the urgent need for stronger regulatory frameworks and advanced security protocols to combat these evolving threats. As fraud becomes more sophisticated, companies and consumers alike must prioritize cybersecurity to protect sensitive information and maintain trust.
What's Next?
With 88% of businesses expecting an increase in AI-driven fraud, there is a pressing need for enhanced security measures and regulatory oversight. Companies are likely to invest in advanced identity verification technologies and collaborate with regulators to develop comprehensive anti-fraud strategies. The survey suggests that nearly two-thirds of businesses support stricter regulations to mitigate fraud risks. As the threat landscape evolves, stakeholders must remain vigilant and proactive in addressing these challenges to safeguard digital ecosystems.









