What is the story about?
What's Happening?
Vogue has unveiled the secrets to achieving a boho makeup look, emphasizing soft, diffused finishes and natural tones. Makeup artist Rowe suggests using earth tones like taupe and dusty pinks to create a sun-kissed, romantic appearance. The technique of underpainting, which involves applying contour and bronzer beneath foundation, is highlighted as a way to achieve a natural finish. Rowe also recommends using fingers or a makeup sponge for application to maintain an organic feel. The boho makeup style is characterized by lightly brushed brows, smudged eyeliner, and dewy skin, aiming for a look that feels effortless and natural.
Why It's Important?
The boho makeup trend aligns with a growing preference for natural and minimalist beauty routines. This approach appeals to consumers seeking simplicity and authenticity in their beauty products. The emphasis on using fewer tools and more natural application methods may influence beauty brands to develop products that cater to this aesthetic. Additionally, the trend reflects a broader cultural shift towards sustainability and mindfulness, as consumers become more conscious of their beauty choices and their impact on the environment.
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