What's Happening?
Ivanka Trump has been appointed to the advisory board of a $100 million education project by FIFA, part-funded by ticket sales from the 2026 World Cup. The project aims to provide strategic guidance to maximize
the fund's impact, with grants awarded to grassroots education initiatives in over 200 countries. The fund has already raised $30 million, with $1 from each World Cup ticket contributing to the target. The advisory board includes notable figures such as Serena Williams, Shakira, and Hugh Jackman.
Why It's Important?
Ivanka Trump's involvement in the FIFA charity project underscores the intersection of sports, philanthropy, and political influence. The initiative aims to leverage the global appeal of the World Cup to support education and sport for children in underserved communities. This collaboration could enhance FIFA's reputation and expand its social impact, while also aligning with broader efforts to use major sporting events for positive change. The presence of high-profile figures on the advisory board may increase visibility and support for the project.
What's Next?
As the 2026 World Cup approaches, FIFA will continue to raise funds and allocate grants to eligible organizations. The advisory board will play a crucial role in guiding the project's development and ensuring effective distribution of resources. The involvement of President Trump in related events, such as the World Cup draw and trophy presentation, may further influence public perception and engagement with the initiative.
