What's Happening?
Seiders Variety, a family-owned business in Hodgden, Maine, has expanded its offerings to include a wide range of services beyond traditional convenience store items. The business now features apparel, home goods, crafts, a mini golf course, a glass bottle redemption facility, and a hand-crafted ice cream drive-through. The Seiders family, who have been involved in convenience and fuel retailing since 2019, have leveraged their location along Route 1 and an arterial snowmobile trail to attract customers.
Why It's Important?
The expansion of Seiders Variety reflects a growing trend among small businesses to diversify their offerings to attract a broader customer base and increase revenue streams. By providing unique services and products, Seiders Variety enhances its appeal as a destination for both locals and tourists, contributing to the local economy and community vibrancy. This approach may serve as a model for other small businesses seeking to adapt and thrive in competitive markets.
