IHG Hotels Resorts Expands in Mexico with Six New voco Hotels

What's Happening?

IHG Hotels & Resorts has announced the signing of six new voco hotels in Mexico, in partnership with Alliance Hotels. This expansion aims to enhance IHG's upscale offerings in Mexico by converting existing properties into voco hotels, which are known for their distinctive style and welcoming atmosphere. The new hotels are set to open in 2027 across major commercial markets such as Cancun, Guadalajara, Ciudad Juarez, San Luis Potosi, Torreon, and Nuevo Laredo, adding 848 rooms to IHG's presence in the country. These conversions are part of a broader strategy to leverage IHG's global systems and loyalty network, providing owners with optimized returns and guests with memorable experiences.

Why It's Important?

The expansion of voco hotels in Mexico represents a significant growth opportunity for IHG Hotels & Resorts, tapping into the country's thriving tourism and business sectors. By offering a premium brand that combines local expertise with global reach, IHG aims to attract both leisure and corporate travelers. This move is expected to boost the hospitality industry in Mexico, providing more choices for travelers and potentially increasing tourism revenue. Additionally, the strategic locations of these hotels cater to various industries, including automotive, agro-industrial, and textile sectors, which could enhance business travel and cross-border trade.

What's Next?

The new voco hotels are scheduled to open in 2027, with significant renovations planned to incorporate voco's signature hallmarks. As these properties transform, IHG will focus on integrating its global commercial and distribution engine, technology platform, and loyalty program to maximize the benefits for hotel owners and guests. The collaboration with Alliance Hotels is expected to continue, potentially leading to further expansions in other competitive markets. Stakeholders in the hospitality and tourism sectors will likely monitor the impact of these openings on local economies and industry dynamics.