What's Happening?
Doechii, a Florida native and performer, has revealed her skincare routine and fragrance preferences while on her Live from the Swamp Tour. In a video shared on Instagram, she showcased her choice of fragrances,
including Marc Jacobs' Daisy Glow Eau de Toilette, which features notes of white strawberry, marigold, and white woods with a hint of vanilla. Her skincare routine includes products from Korean skincare brands like COSRX and ma:nyo, highlighting her preference for affordable yet effective skincare solutions.
Why It's Important?
Doechii's skincare and fragrance choices reflect a growing trend among celebrities to share personal beauty routines with fans, influencing consumer preferences and driving interest in specific products. Her use of Korean skincare products underscores the increasing popularity of K-beauty in the U.S., which is known for its innovative formulations and affordability. This trend can impact the beauty industry by encouraging brands to cater to consumer demand for effective and budget-friendly skincare solutions.